ORGINAL GREEN ‘96

A person browsing or choosing printed T-shirts hanging on a clothing rack.

To celebrate the 30th anniversary of the Colorado Rapids, we took a trip back in time to the 90s to revive a classic kit. Set in a vintage shop with some nostalgia in the air, there’s just something a bit magical about it. This consisted of one release video, social ads for accompanying merch, supplementary photography and a themed game day in stadium.

Marcelo Balboa Jersey Retirement

Social Ad - Merch

OG Kit pregame - in stadium

Full Jersey Release

PHOTOGRAPHY

  • A person is browsing through colorful baseball caps on hangers in a store.
  • A man wearing a white t-shirt and a white cap walks into a store with a sign that reads 'Vintage Clothing, Collectibles & More' on the window, next to a brick building.
  • A man with a beard and tattoos is looking at a green sports jersey with white stripes, hanging on a hanger, in a store filled with various collectibles and memorabilia.
  • A green Colorado Rapids soccer jersey, a white soccer ball with signatures and logo, both on a wooden surface.
  • Hanging soccer jackets and jerseys in a store, with various sports memorabilia on shelves above.
  • Person browsing through striped clothing on a rack in a store.
  • A closet rack with sports jerseys and sneakers, including an Adidas shoe hanging from a hook.